CSNA Christmas Crackers

CSNA Christmas Crackers

November 13th, 2019

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With Halloween now behind us and Christmas just a few weeks away we have created a list of simple reminders and tips we hope you our valued member finds helpful as we build up to the busiest retail sales period in our industry.

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  • Ensure that you have enough insurance cover for extra seasonal/high value stock
  • Check if you require extra cash in transit cover or extra cash for your ATM?
  • Closed Christmas Day? Have you informed your alarm company!

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  • Prepare your logistics for Christmas deliveries, storage of extra stock etc
  • Enquire with all suppliers especially bread and milk suppliers, when do they start resupplying as Christmas falls on a Wednesday this year.
  • There is a huge opportunity for extra sales for the days in between Christmas and New Years – batteries, flowers, minerals, headache remedies, cards, giftware, party food etc. Don’t miss out on the opportunity to generate extra sales for your store.
  • Increase your supply of newspapers for the Stephens Day and New Years period and increase your facings of newspapers for the main racing days.

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Ensure that you have a dedicated display for Christmas essentials e.g. sellotape, wrapping paper, gift bags, gift tags, chocolates, mince pies, christmas puddings etc this will vary depending on your store and your customers.

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Keep your social media pages updated with the range of stock you supply – if you have or you offer something different than anyone else then let your customers know!

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